
Brand Reps at Inov8
Empowering The Performace Athlete






Our Team
Jay Schell (PNW)
Jay offers 30 years of expertise from his tenure at Nike, blending strategic sales acumen with a competitive athletic spirit. A Dickinson State University Hall of Fame athlete, he now drives performance innovation across a broad territory including Oregon, Washington, Idaho, Montana, and Alaska.
Contact
Email: jayschellsales@gmail.com
Phone: (775) 225-9849
Jim (Doc) Docherty (Florida)
Doc brings 37 years of Nike experience and a lifelong passion for running to the table. A University of Iowa All-American and track star, he leverages deep industry insights to support retailers and performance brands. Doc is driving innovation in the performance industry for the Florida market.
Contact
Email: jdoc.performancesales@gmail.com
Phone: (651) 485-6900
Our Legacy of Excellence
With decades of experience working with a wide range of retailers—from major department stores and sporting goods chains to boutique outlets and military accounts—Doc and Jay have mastered the art of cultivating successful partnerships. Their leadership at Nike, which tripled the sales volume for Eastbay/Footlocker.com, is just one testament to their visionary approach.